| Web
site design and construction
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We can design
a new web site or renovate and aging existing site
for you. We can handle the entire process or just a
part of it. If you already have a design in mind, or
just need additions to an existing design, we can construct
a site or update pages to your design.
Our
designs focus on:
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Cleanly and effectively
delivering your message to your targeted customers
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Making it easy for
your targeted customer to take the desired action
as a result of learning your message
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Meeting the needs of
your targeted customer base and encouraging them
to return
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Enhancing your overall
company image
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Integrating with your
other customer message delivery vehicles to deliver
a comprehensive customer message |
To this
end we emphasize clean, simple, practical solutions
that download quickly and display properly by all
major web browser versions going back at least 4
years. We tend to discourage moving graphic
elements and sounds that do not significantly contribute
to the customer message. They often distract the
customer from the site's message and add significantly
to page download time.
Whether
you are looking for a simple single page site to
act as an Internet business card or a large complex
site, we can design and build it for you without
hidden costs. Please contact us to discuss
your needs. Examples of recent
web sites
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| Web
site Marketing
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We can formulate and execute
a web marketing strategy focused on bringing new targeted
visitors into your web site. We usually utilize a combination
of tactics to carry out the strategy which include:
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Work with you to formulate
a comprehensive web marketing strategy that tightly
integrates with your current marketing plan then
develop a set of tactical steps to cary out the
strategy.
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Establish and run
pay per click advertising that focuses on your
targeted customer base
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Optimize your ranking
and message with the search engines most likely
used by your targeted visitors and update
your web site as needed to take advantage of ongoing
changes in search engine ranking algorithms.
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Choose the most cost
effective high volume web sites for banner advertising
and design effective banners or adds for placement.
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Set up subscription
based mail lists for use as online communications
vehicles
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Identify important
web sites that targeted visitors are likely to
visit and work to get incoming links from those
web sites.
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Additional web marketing
activities as are identified by specific company
and web site marketing needs. |
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| Web
site optimization, ranking, anti spam & maintenance
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Our services
for existing web sites include:
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Optimize your existing
web pages and content for fast downloading and
your content to enhance your site's ranking with
search engines.
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Modify your web site's
e-mail links to make them unreadable by software
that copies e-mail addresses out of web sites to
create spam mail lists. We can also add software
to keep your web pages from loading inside the
frame of another web site.
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Provide you with a
comprehensive strategy for driving customers to
your web site and even market your site for you.
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Secure a domain for
you and get your site hosted in the most cost effective
way, then upload your site for you.
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Maintain your site
to keep it current and provide fresh information
for your viewers. If your site gets stale people
will stop returning. Also some web search engines
will rank a site higher or lower depending upon
how often changes are made or how long it has been
since the site has changed. Static is bad. |
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| Catalog
and Brochure layout
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Need a catalog
or brochure and don't have the time or expertise to create
or update one? We have the experience and expertise
to create or update your catalog or marketing brochure
for you. We work in both Adobe InDesign and Pagemaker
formats with graphics in Adobe Illustrator or Photoshop
formats. Examples
of recent catalogs
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| Integrating
web site with catalog & other collateral
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Paper catalogs
are both expensive to print and to mail. A change
in one page requires an entirely new catalog print
run with its associated costs and time factors.
Placing
your catalog or family of catalogs on CD is a much
more cost and time effective method of delivery.
Lavish full color pictures and illustrations incur
no additional production costs and load quickly from
a CD. Changes to a single page requires burning a
new master CD. Quick, efficient, and inexpensive.
Alternatively
your catalogs can be located on your web site and
viewable as web pages or downloadable as preformatted
full color Adobe Acrobat pages.
Lately we
have been combining a CD with a web site for customers
who have internet connections. Large data files that
take long to download are on the CD while dynamic
or frequently changing information is located on
the web site. Done right it gives you the best of
both worlds with a seamless user experience. Please
contact us to discuss your needs.
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| Cross
platform CD mastering
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Modern
system software supports the CD standard then adds
their own unique software to that standard to enhance
performance. The result is a CD burned on one system
will almost always display wrong or even have inaccessible
files on another system. Since we live in a cross
platform world your customers will prefer CDs that
work correctly on their computers.
We have
the expertise to create cross platform CD masters
that will minimize differences in display across
computer system platforms.
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| Professional
photography services
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We have the
expertise and equipment to create professional quality
photographs in ether medium or large format for print
and display media as well as the ability to create digital
images optimised for the web. We can digitise existing
images and optimise them for display.
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| Event
production & Trade shows
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We have
8 years experience planning and producing all aspects
of company technical communications events and mini
shows in both the United States and Europe. Contact
us with your needs. Let us make your event happen for
you. |